Navarre is centered near the junction of U.S. Highway 98, the primary east-west route between Pensacola and the Fort Walton Beach area, and State Road 87. It is located near several large military facilities: Naval Air Station Pensacola to the west and Hurlburt Field and Eglin Air Force Base to the east.

Tourism has increased in the Navarre area, leading the community to declare itself "Florida's Best Kept Secret." A boardwalk, park (with water fountains), duck pond, and butterfly house are located near the bridge to Navarre Beach, which is immediately across Santa Rosa Sound to the south. Surfing and beach volleyball are popular attractions.

According to an ongoing incorporation study commissioned by the Chamber of Commerce; Tallahassee based Government Services Group Inc, released a population figure of 29,997 residents living in the unincorporated area of Navarre (one of the fastest growing areas in Florida). There are 9,000 more residents than the US Census estimate of 20,967 in 2000. Navarre is located in one of the top school districts in Florida. There were 7947 Single Family homes in the Navarre area as of 2005, up from 5,017 in 2000. Single-family owner-occupied homes with a median household income of $41,164.